BTC enters in the balance sheet
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The Paris Saint-Germain (PSG), one of the most prestigious football teams in the world, has officially announced that it has added Bitcoin to its balance sheet. The news was made public by Pär Helgosson, the club’s executive and head of the PSG Labs initiative, during the Bitcoin 2025 conference held in Las Vegas. With this move, PSG positions itself as the largest global sports entity to have undertaken a similar path in the world of cryptocurrencies. Bitcoin in the balance sheet of Paris Saint-Germain: a pioneering choice According to Helgosson, the Parisian club has converted a part of its reserves in fiat currency into Bitcoin (BTC) already in 2023, currently maintaining this allocation. This decision represents a significant step towards the integration of emerging technologies in the sports sector, and underscores PSG’s intent to embrace financial innovation. The manager emphasized how this choice is not just an investment, but also a statement of intent: the club wants to actively support the Bitcoin ecosystem, contributing to its growth and global spread. To strengthen its commitment in the world of cryptocurrencies and blockchain technology, Paris Saint-Germain launched the PSG Labs initiative in 2023. This project is designed as a platform to support startups and entrepreneurs working on solutions related to Bitcoin. The goal is clear: create synergies, offering strategic partnerships and international visibility to emerging projects. Helgosson described PSG Labs as a vehicle to “launch with you, be on the list with you, and grow with you,” emphasizing the club’s intention to become an accelerator for the global adoption of Bitcoin. The initiative aims to help new entities reach a wide and diverse audience, leveraging the strength of the PSG brand. A sporting powerhouse with global vision: Bitcoin enters the explosive force of Paris Saint-Germain Founded in 1970 and based in Paris,…