GDPR works, but only where someone enforces it

GDPR works, but only where someone enforces it

A new measurement study of web tracking across ten countries offers a reality check for anyone working on privacy compliance. Researchers crawled the same set of globally popular websites from virtual machines located in Australia, Brazil, Canada, Germany, India, Singapore, South Africa, South Korea, Spain, and California. The results show that European privacy law does reduce tracking, and that most of the reduction happens in the two jurisdictions where regulators bring cases. The headline numbers … More

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